Avaya CEBP marks a milestone in the convergence of IT and communications, and the implementation of Avaya Intelligent Communication capabilities. Avaya CEBP is the innovative result of over 22 patent applications and positions Avaya as first in several areas: - Avaya is the first to make CEBP solutions practical and cost-effective. CEBP uses a rich set of high-level composite web services that combine capabilities across a range of Avaya communication applications. This Service-Oriented Architecture approach replaces the complexity and cost of computer telephone (CTI) and proprietary application program interfaces (APIs) with modular web services that can be rapidly incorporated and re-used across business processes throughout the enterprise.
- Avaya is the first to help businesses transform processes through the integration of both "sense" and "response" technologies. Advanced event-processing ties into the business process, analyzing information from multiple sources in real-time to "sense" events that require attention. This capability is combined with a communications orchestration engine that enables the business process to instantly "respond" by triggering intelligent communications that reach out to key decision-makers using whatever means are available.
- Avaya is the first to deliver "two-way" closed loop communications. Unlike simple one-way alert notification solutions, Avaya CEBP uses communications to actively keep the business process moving. All communications are continuous and "closed loop"—CEBP can actually provide options and receive responses from users, passing this back to the originating system to take the next step, whether to escalate an alert, mobilize and conference a team, trigger a new workflow, or even follow up to verify compliance.
- Avaya is the first to make communications an auditable part of the business process. Real-time communications are the key to the normal operation of many business processes. They become critical when exception or crisis events require rapid response and quick decision-making. Yet, few enterprises today fully understand the business context in which their communications occur. Because the cycle of response is separate from the business process itself, it is often difficult if not impossible to understand what communications took place in relation to a critical business event.
Avaya CEBP ties communications within the context of the business process. In relation to an event, it keeps track of who was contacted and their responses. If a conference call takes place, Avaya CEBP notes who is present and can even follow-up afterwards with key decision-makers. As a result, when any event occurs, your business knows what communications took place, who was contacted, their responses, and the subsequent actions that were triggered as a result.
For more information on the Avaya CEBP solution, click "Communications Enabled Business Processes" in the red navigation bar at the top. | 
